Target Audience Workbook
For: PDF + Indesign + Canva
Understand Your Audience Like Never Before
Getting clear on your target audience—whether it’s yours or a client’s—is key to building a brand that connects. This straightforward workbook is packed with 20+ pages of prompts, insights, and guidance to help you define that dream audience with confidence.
Available as a PDF or fully editable in Indesign and Canva, it’s the perfect tool to craft a brand that resonates and stands out.
Buy Now
For: PDF + Indesign + Canva
Understand Your Audience Like Never Before
Getting clear on your target audience—whether it’s yours or a client’s—is key to building a brand that connects. This straightforward workbook is packed with 20+ pages of prompts, insights, and guidance to help you define that dream audience with confidence.
Available as a PDF or fully editable in Indesign and Canva, it’s the perfect tool to craft a brand that resonates and stands out.
Buy Now
For: PDF + Indesign + Canva
Understand Your Audience Like Never Before
Getting clear on your target audience—whether it’s yours or a client’s—is key to building a brand that connects. This straightforward workbook is packed with 20+ pages of prompts, insights, and guidance to help you define that dream audience with confidence.
Available as a PDF or fully editable in Indesign and Canva, it’s the perfect tool to craft a brand that resonates and stands out.
Buy Now
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Introduction on how to define your audience
Target audience Brainstorm + example
Demographics prompts
Psychographics promptsGoals & InterestsInfluencesCareerPersonalityChallengesBonus questions
How-to: Collect information about your target audience
How-to: Create a Customer Profile
Customer profile template + example
Moodboard worksheet + example
Red & Green Flag Indicators
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Adobe Indesign, Canva or Adobe Acrobat/PDF reader