Brand Guidelines Template
Are you looking for the perfect Brand Guidelines Template for your clients since you simply do not have the time to create one yourself? Well - you are in luck!
Here at Creative Process Collective, we have launched our new product - Classic Brand Guidelines Template. This is an amazing resource for creatives to send to their own clients. A 53-page (yes, 53 pages!) InDesign template created for you to ensure your client is confident and fully equipped to use their new branding in the real world with comprehensive brand guidelines.
The template is designed with NO LOREM IPSUM meaning you are able to take the wording prompts and personalise for your client/tone of voice. Let’s not forget, all the space available for brand image mockups as well as place the logo for ease of use.
Sounds too good to be true, right?
Before we get started let's discuss the goal of a Brand Guideline:
Brand Consistency
The key to building trust with consumers is portraying consistency within your brand. By being consistent through language, logos, imagery and colour palettes your audience learns to easily recognise your brand, resulting in brand recognition and consumers relating and understanding your business.
Brand Quality
Brand guidelines are the ideal way to communicate your level of professionalism. By presenting clients with a clear and structured brand book you are able to highlight each design aspect clearly and help clients to ensure that any communication they have will look polished and professional.
Brand Maintenance
We all know the negative impact regular rebranding can have on a business. Using a Brand Guideline is key to helping finalise each aspect and the overall vibe of your brand. The clearer your branding identity is the easier it will be to make slight changes through deliberate and informed decisions without having a negative impact on the brand.
So, now let’s talk about the features included in our Classic Brand Guidelines Template!
No lorem ipsum
Thoughtfully designed layouts and typographic choices
All text, colours and fonts can be easily changed to match the look and feel of your own branding and style
Free fonts that you can download with ease; links included in the txt help file
Now for what is included in the Brand Guidelines Template:
53-page InDesign + Canva template
Cover + title pages, contents & introduction
Brand rationale and inspiration, 2x moodboard styles
Logo specifications
Best practices and usage
Colour palette options
Font selection
Digital presence pages
Brand collateral
Fully customisable layout to your own branding, fonts, colours, copywriting
Basic help links for editing in Adobe InDesign + 26min video tutorial
As if it couldn't get any better:
The Classic Brand Guidelines Template includes an amazing bonus!
BONUS File Usage Template
7 page Indesign template (Indd + Idml)
How to Use Your New Brand Folder
A Guide to Colour Modes
A Guide to File Types
When to use a PNG File (a common question)
Logo Misuse (Do's and Don'ts)
Fully customisable layout to your own branding, fonts, colours, copywriting
Basic help links for editing in Adobe InDesign
How to use:
To be able to use this template you must have access to the Adobe InDesign software or have a Canva accounr. Once you are all set up and ready to go it is as simple as opening up the template and replacing the content with your own which you can customise to each of your clients. Seriously, you can customise everything!
You can move, edit or change all the elements in the template. You can add, remove or duplicate pages as well as change the order. All colours and fonts are completely editable so you can swap them out for your own branded ones.
There really is so much to learn from this resource and is jam-packed with all the guidance you need to help you create the perfect Brand Guideline for your clients.
Are you sold!?
If so, then follow the link to purchase our template and impress your clients with a beautifully clear and professional Brand Guideline!
Canva + Instagram
Classic Brand Guidelines Template
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